Our family is not up for the sugar-free challenge. However, we do try to limit how much we consume, particularly the highly processed stuff. We were fascinated to watch when Peta Mathias toured the Chelsea Sugar factory years ago to see just how processed brown sugar is - they add the brown colour in at the end of processing!
We like to have jaggery on our porridge now, instead of brown sugar. It suits us as an Indiaphile family. And look! It's "Health Plus" too! There's nothing so wholegrain has having to pick bits of sugarcane out of your teeth while eating your oats;-)